4 steps to mobile app retention
“It’s like Uber…but for your shoes!”
There I was, sitting in another web development pitch competition when the umpteenth web developers walked up to the podium to show off their revolutionary new mobile app development idea. “Just swipe here, tap here, navigate here, sign in here with your name, address, date of birth, name of first-born child…blah, blah, blah”
Mobile app developers has been around for over 10 years, and yet, with millions of innovative, creative, fun and useful ios apps developers to download, mobile app developers 84% of their time using just five non-native apps development.
Alright, so maybe you’re not the next Facebook, but you would like robust software development user interaction and ultimately retention. Understanding that 71% of all app web developers will churn in 90 days, how can you sustain user app development phoenix interest and keep your mobile app development on the desktop and not in the tray?
1. Start Learn – Build an software development MVP that will satisfy 80% of your target market’s needs and worry about the bells and whistles later. A lot of mobile apps developers get bogged down with unnecessary fluff that creates confusion or even worse, bugs. Obviously, your flutter development team should be debugging during the acceptance period. However, I recently switched weather ios apps developers from the Weather Channel to Google Weather because the Weather Channel app developers decided to add a ton of app development video content which only caused lagging in both startup and in web development. Sorry Weather Channel, I came for the 10-day forecast not a cute puppy, snow day video.
2. Simplify the Onboarding Process – There’s a reason that dads like me throw out the manual when we get a new toy, we just want to use it. Similarly, with mobile app development applications, I don’t want to spend a ton of time trying to figure out how to navigate your app development. In a 2016 case study by Localytics and Slice, retention rates went up 50% after app development phoenix implementing a solid onboarding software development process. Localytics has a really good coders primer on some onboarding best practices so I won’t repeat all of them here but make note of number six: “Make it Easy to Sign Up.” By utilizing social media flutter development accounts as log-in options, you not only speed up the app development phoenix process but also ease your software development user’s brain of having to remember yet another password.
3. Keep Your flutter development App Fresh/Updated – I’ll be honest, when checking out a new ios app developers, I first look at the user reviews and then I note when the last update took place. As rapidly as software development technology and hire flutter development user demands change, so too should your app development. There are several theories on how often you should update, but the most flutter development successful mobile apps development release updates between 1-4 times per month. Keeping your users engaged doesn’t just mean flutter development working out the bugs, it also means fresh web development content. Whether it’s adding levels to your app development game, new software development products to your ecommerce app development, updating maps, badges, emojis, etc., by keeping your web development content relevant it shows you’re listening to web design market demands, which leads to my final point…
4. Listen to Your Users – With any flutter development business, the hardest part is getting a software developers customers/users, but now that your app developers, you must have a rock-solid ios app developers customer engagement software company near me strategy in place to keep your software developers near me customers/users. If you look at a software developers traditional software development company, then you know this means loyalty app development programs and incentives, ancillary app development products and/or hire flutter developers services and referral bonuses, among others. In the world of mobile app development, you should be combining the web development company traditional with the uniqueness of your ios app developers digital brand to web development create a personalized experience for your software development users.
Users want to know that you’re listening to them, and while you don’t need to respond to every negative review, you should, at a minimum, be using the 80/20 rule (aka the Pareto principle) to address the most critical issues. Also, don’t be afraid to use web design social media software developers az platforms to respond to your app development user base in a fun, yet on app development brand, voice. Lastly, engage your power users through beta mobile app development testing app development phoenix opportunities and participating in online communities like Reddit and Slack.
As with any app development good marketing strategy, be sure to coordinate with your software development team well in advance of your launch idate scientists and make sure the communication pipeline is wide open and active. After all, if your app development team is not engaged, why should you flutter development expect your web development users to be engaged?
“Ding! Your shoes have been delivered!”
We’ll discuss push notifications next time…