Now that you have asked this question, you may be well-aware of the fact that Social media marketing is an inevitable part every marketing campaign that is present online. It is a platform which has been used by most of us and the social media presence matters more than ever. By answering to your question, I want to address everyone from the  bootstrapped start-up or an enterprise marketing department. Each of them have a set budget for their social media activities.  And, even all this too often just doesn’t seem to be enough.

You know in social media marketing we sometimes get something for nothing. There are tools, network, platforms, or service which doesn’t cost a thing and gives us results worth trying them again. For marketing goals it is the time to tackle strategy with full-force. And, for that we need some of the best tools to work with. So, for your convenience, we have listed here some of the best social media marketing tools you need to have. And yes, they’re absolutely free. Let’s jump in this.

1. SocialOomph: This interesting name can do wonders. It has a wide number of features to fall for. Moreover, they offer for multiple platforms which range from the typical features such as scheduling and analytics, to a few interesting ones such as keeping your DM Twitter Inbox clean to help with increasing followers. It is one of the best tools which offers a wide variety of unique features various social media platforms like Twitter, Facebook, LinkedIn, and Pinterest management. Apart from that this social media too has the ability to manage and schedule blog posts. The free plan of this tool is capable of offering you things like schedule tweets, track keywords, shorten URL’s, and manage up to five Twitter accounts.

2. PromoRepublic: The second tool which I want to mention here is the PromoRepublic tool, which allows you to manage all your social media activities. This tool will let you do that in one place and save time while keeping posting consistent. By this tool, it is easy for you to connect with multiple profiles in five networks and organize the content for all of them in a content calendar. Also, with this tool you can preset the posting time and schedule and post the content automatically. The tool has a library of Post Ideas with more than 6000 editable visual templates. Not only this, you will also get a built-in Graphics Editor and integrated photostocks. What I can say is you can easily create great content approximately five minutes. In addition to this, PromoRepublic has a White Label solution which is helpful for enhancing brands with their own social media management tool.

3. Missinglttr: For getting the success in online platform, social media promotion is a vital aspect.  May be its true that you don’t bounce out of the bed every morning for scheduling the posts. However, even using a tool to speed up the process, you still need to input the text and images manually for each post. And, this you have rinse and repeat to re-promote the posts. Isn’t it? So, what Missinglttr do is that it helps you to automate the process of creating social content. It helps you to scrape your blog post content and creating a year’s worth of social content. So, this means you can easily write long-form blog posts while there is a tool to takes care of the creative side of social promotion and the scheduling of posts. Apart from all this, the tool is loaded with templates for content creation, scheduling, and facilitating client approvals. Missinglettr honestly has some of the great features which will lighten your load.

4. Followerwonk: For the people who are looking for a deep dive into Twitter presence, compared to the competitors, all one needs is Followerwonk. The tool comes with a basic, free version which allows the person to sign up with a Twitter account. With this tool, you are able to view your social authority rankings, search bios, and compare your social graph with the competitors and other industry leaders. With this tool, you will be on the top and you can also see what your competitors are following and who is following your competitors. Not only this, you can also track the followers that they have, and even their most active hours on Twitter. It’s definitely a free tool worth giving a try.

So, in my suggestion, these are some of the tools worth giving a try. I hope I was able to answer your question efficiently. If you have any question related to this, you can message me.