How Emotions Drive Genuine Engagement,’ revealed seven out of every ten customers with high emotional engagement spend two times more on the brands. The same report said that eight out of every ten customers with high emotional engagement would always buy from the brand they are loyal to when making purchasing decisions.
In this blog post, we discuss the components of emotional loyalty and how brands can leverage their loyalty programs to touch the various components of emotional loyalty. Read on to know more.
Read our Blog..,